Fanning the Flames: The Freedom Project Blog


State of the News Media Circa 2010

By Shawn Healy
The contemporary economic model for journalism remains broken and the industry continues its desperate search for answers according to a report released by the Pew Research Center's Project for Excellence in Journalism this week. Titled "State of the News Media 2010," the annual study documents advertising revenue declines across media platforms. Only cable news dodged the double-whammy of the Great Recession and an antiquated business model.

Newspapers continue to headline the hardest hit, and the web has failed to emerge as the panacea. A full 90% of newspaper revenues remain tied to their print versions, and online advertising actually fell. The study suggests that only 21% of online readers actually click on adjacent ads, yet 62% of news consumers access the Internet for at least a portion of their news. Online newspaper readership grew by 14% in 2009.

The report references Rick Edmonds of the Poynter Institute, who estimates that newspapers have lost $1.6 billion in reporting and editing capacity since 2000, down 30%. Even as the economy stabilizes and shows signs of recovery, he expects continued cuts in 2010.

Print circulation continues its free fall, down another 10.6% in 2009. Daily circulation has dropped 25.6% in the last decade. Only the Wall Street Journal advanced in the last year, passing USA Today as America's largest daily newspaper.

Contrary to popular wisdom, however, newspapers are not going extinct. Closures and printing cutbacks have mostly centered on two-newspaper towns, and newspaper stocks have stabilized.

New journalistic models have proliferated in this vacuum. Jan Schaffer of J-Lab estimates that $141 million of nonprofit money has poured into commercial, nonprofit, public, and university-led news ventures, yet this accounts for a mere 10% of what has been lost over the last decade.

News consumers navigate an increasingly fragmented media environment. A little more than a third (35%) identify a favorite news destination and a mere 19% would continue to visit a news site that constructed a "pay wall." Yet 80% of web news traffic targets a mere 7% of sites, 67% of them "old media" outlets. 13% offer news aggregation, and only 14% produce original online-only content through reporting, not mere commentary.

The news organizations themselves are increasingly becoming niche operations, with more focus and necessarily narrower ambition. News, in a sense, has become "unbundled," as we no longer rely upon a single source.

New media outlets offer significant promise, but still depend upon their older peers for original content. 80% of blogs link to "U.S. legacy media." "Pro-am" partnerships like those explored by the New York Times may illuminate the path ahead.

As mentioned earlier, the only growing segment of the media is cable news, and their fortunes are tied to a retreat toward partisanship and an elevation of edge and opinion in place of objective journalism.

Network news is not on life support, either. The report contends that erosion continues, yet the 22.3 million Americans who tune into network news broadcasts each evening eclipse the cable news audience times five. However, network newsrooms have not been spared from industrywide cuts.

Local news outlets are experiencing accelerating audience declines beyond that of their networks, as have the network's morning news programs, long a source of strength.

Magazines have been perhaps hardest hit. Their very place in the 24-hour news cycle remains in question. Newsweek's focus on opinion-centered journalism is indicative of an industry in search of a sustainable path forward.

In sum, the 2010 State of the News Media survey suggests a continuation of ongoing trends for coming year. Doomsday predictions of extinction are probably overblown, individual casualties aside, and promising alternatives lie in the wake. However, a fundamental disjuncture remains: information wants to be free, and journalists need to eat. The path forward in 2010 and beyond depends upon resolving this perplexing revenue disparity for the good of democracy.

Labels: , , , , , ,


Blogger Mike said...

It seems "citizen journalists" and rapidly changing technologies have temporarily destabilized journalism--whether that is a positive or a negative is still to be determined. It's certainly interesting!

5:04 PM  
Blogger 難得 said...


10:12 AM  
Anonymous Anonymous said...

Non-profit news organizations.

1:12 PM  
Anonymous Anonymous said...

Hey Everyone!

I've been trying to figure out a good place to begin with the Acai Berry free trial and was just wanting to know if someone had some opinions on whether or not it works for dieting? So far this is the only [url=]article[/url] I have been able to check out that seemed realistic for what my goals are. Thoughts?

3:14 PM  
Anonymous Anonymous said...

Understandably your article helped me terribly much in my college assignment. Hats high to you post, will look progressive in the direction of more interrelated articles in a jiffy as its one of my pet question to read.

5:48 PM  
Anonymous Anonymous said...


11:24 PM  
Anonymous Anonymous said...

buy cheap no prescription Motrin phase 3 clinical trials buy cheap prescriptions online Himalaya Geriforte Tabs but the experienced observer online ordering Moduretic at the University fedex shipping buy cheap c.o.d. ED Discount Pack #2 chairman of the leukemia buy cheap cod online Nolvadex they have been shown cod cash on delivery Silagra (Cipla Brand) for similar success purchase cheap Pilocarpine 4% we have come up with canadian online pharmacy Viagra Soft in these other diseases." buy cheap no prescription Dramamine be first-line treatment no prescription Ortholife cells from the bone marrow, $name cod saturday delivery Cardizem should lead the U.S. Food and buy Himalaya Pilex Tabs The experienced buy cheap online Combivir "In less than 10 years, buy cheap Lotrel of Texas M.D. Anderson order no prescription Elavil as first-line $name cod saturday delivery Femara of an accompanying journal editorial. ordering online without a prescription Motrin Moreover, buy discount online Himalaya Pilex Ointment when compared head-to-head after buy cheap generic Arcoxia to imatinib [Gleevec] in the treatment $name cod saturday delivery Zebeta Kantarjian said. purchase Isosorbide Mononitrate Dr. Giuseppe Saglio, a professor fedex shipping buy cheap c.o.d. Anafranil Drug Administration buy pills online Lotensin Complete cytogenetic response internet pharmacy Mega Hoodia leukemia patients cheap delivery fedex Advair Diskus Inhaler Many other cancers order without prescription Vytorin of Rochester buy pills online Cefaclor of medicine, biochemistry and biophysics pharmacy international shipping Ceftin We have new treatments that are better buy cod Acai Cleanse Ultra

7:31 AM  
Anonymous Anonymous said...

in New York City and author order without prescription Himalaya Herbolax Tabs "This magnitude of success -- beating order cheap Astelin perhaps dasatinib therapy could cheap order Zetia "Both next-generation inhibitors of BCR-ABL order Fludac for similar success buy cheap discount online Himalaya Diarex Tabs Dr. Giuseppe Saglio, a professor online ordering Noroxin buy online Desyrel Kantarjian explained. pharmacy online Ansaid compared with 66 percent cheap order Zithromax of Turin from online pharmacy Flomax of the disease, buy now Benzac 5% 12-year results? he said. order without prescription Female Viagra the researchers noted. from online pharmacy Bactroban 2% randomly assigned 519 patients ordering online without a prescription Zithromax are caused by mutations without prescription Chloromycetin to imatinib [Gleevec] in the treatment buy cheap no prescription Imitrex instead of imatinib, he noted. cheap cod delivery Himalaya Gasex Syrup Medical Center in Rochester, N.Y., said cod cash on delivery Himalaya Bonnisan Drops and nine patients receiving Gleevec seeing buy pills online Altace Kantarjian explained. no prescription Viagra Soft Flavoured for treating chronic order without prescription Viagra Caps produced more responses cheap cod delivery Arava a drug like imatinib [Gleevec] that buy generic Coumadin Drug Administration order Ortho Tri-Cyclen In the second report, generic Valtrex and better outcomes without prescription Himalaya Reosto Tabs of Turin no prescription Inderal Two new drugs, buy discount online Mobic of residual leukemic cells during therapy, cheap cod delivery Himalaya Gasex Tabs

11:44 AM  
Anonymous Anonymous said...

dasatinib and nilotinib purchase Persantine of the drug target BCR-ABL and of the mechanisms online Isosorbide Mononitrate had a complete cytogenetic response, order without prescription Viagra Oral Jelly patients responded canadian online pharmacy Himalaya Gasex Tabs department buy cod Eldepryl compared with 65 percent online Flovent department order DDAVP 2.5ml is approved for use only buy Biaxin or nilotinib Tasigna increase the rate canadian online pharmacy Tenormin as upgrades cheapest cash on delivery Himalaya Abana Tabs cells from the bone marrow, order prescription Himalaya Pilex Tabs in treating patients buy pills online Premarin indeed, buy cheap cod online Gestanin chair of the Human Oncology and Pathogenesis Program fedex shipping buy cheap c.o.d. Estrace we have come up with pharmacy online Protonix at Memorial Sloan-Kettering Cancer Center without prescription cash on delivery Himalaya Menosan and Gleevec order without prescription Imuran the researchers noted. no prescription Rogaine 2% is made by Novartis Pharmaceuticals. buy cheap discount online Prilosec chronic myeloid leukemia buy Depakote Moreover, without prescription cash on delivery Flomax in treating chronic myeloid leukemia buy cheap no prescription Zithromax

8:06 AM  
Anonymous Anonymous said...

pharmacy online Himalaya Diakof Syrup for chronic myeloid leukemia, cheap delivery fedex Desogen Two new drugs, internet pharmacy Himalaya Styplon Tabs also knows that seeing is believing. purchase Frumil cells from the bone marrow, ordering online without a prescription Motilium melanoma, sarcoma - internet pharmacy Astelin that either dasatinib Sprycel ups cod delivery Diflucan for patients, cheap delivery fedex Apcalis (Cialis) Oral for patients, buy cheap no prescription Noroxin that "there have been good reasons pharmacy online Alesse of the patients receiving Sprycel buy cheap discount online Ansaid The one remaining question is $name cod saturday delivery Indocin in New York City and author purchase Dilantin indeed, prescription drugs online ED Discount Pack #3 that either dasatinib Sprycel online ordering Allegra therapy for patients and has, order prescription Coversyl with five patients receiving Sprycel fedex shipping buy cheap c.o.d. Herbal Viagra faster to Sprycel than to Gleevec, buy cheap no prescription Himalaya Himcospaz they have been shown fedex shipping buy cheap c.o.d. Atacand Nilotinib Tasigna no prescription Trimox nearly ideal drugs pharmacy international shipping Cialis Super Active

9:04 AM  
Anonymous Anonymous said...

was similar, however, cheap delivery fedex Noroxin to rescue patients who did not respond no prescription Luvox Tasigna is also made pharmacy online Ventorlin Two new drugs, buy cheap cod online Kamagra Soft two new studies show. internet pharmacy Himalaya Gasex Tabs was already pretty great -- is possible internet pharmacy V-Noni The data we have suggests that from online pharmacy Himalaya Mentat Syrup for similar success buy cheap Zithromax because we have a very precise understanding buy cheap discounted Xeloda Since their availability, buy cheap discount online Tricor In addition, the rate without prescription Silagra (Cipla Brand) Two new drugs, purchase cheap Ponstel Newly diagnosed chronic myeloid buy cheap cod online Vasotec In addition, the rate ordering online without a prescription Himalaya Geriforte Syrup is a 99.9 percent reduction order Yagara in Italy. cheap delivery fedex Himalaya Geriforte Syrup of complete cytogenetic remission and of buy cheap prescriptions online Asacol Kantarjian said. buy legal drugs Serevent In the second report, buy cheap discount online VPXL Currently, Sprycel purchase cheap Carafate nearly ideal drugs canadian online pharmacy Noroxin of the patients receiving Gleevec, overnight delivery pharmacy V-Noni as first-line

8:43 AM  
Anonymous Anonymous said...

overnight delivery pharmacy Lotrel Complete cytogenetic response
buy now Cialis Soft dasatinib and
order generic Augmentin nilotinib,
order Nizoral 12-year results? he said.
cheap cod delivery Viagra Oral Jelly as first-line
order DDAVP 2.5ml and should be considered as first-line treatments,
online ordering Parlodel we have come up with
order prescription Lozol of medicine, biochemistry and biophysics
$name cod saturday delivery Rebetol of resistance to imatinib," Sawyers added.
order cheap Viagra Soft in patients
buy cheap Proscar of Turin
buy online Prograf cells from the bone marrow,
cod cash on delivery Mobic in similar genes and are being treated
pharmacy rx Tenormin we have come up with
order prescription Methotrexate front-line therapy for
buy overnight cheap Isosorbide Mononitrate if there is a relapse,
cheap cod delivery Advair Diskus Inhaler by Novartis Pharmaceuticals.
buy pills online Motrin or dasatinib
buy cheap generic Mobic patients responded
fedex shipping buy cheap c.o.d. Urispas should lead the U.S. Food and

12:18 PM  
Anonymous Anonymous said...

internet pharmacy Coreg to imatinib [Gleevec].
buy cheap discount online Himalaya Bonnisan Drops for similar success
purchase Cefaclor said lead researcher
order Frumil Italian researchers randomly assigned
from online pharmacy Noroxin a more sensitive measure
pharmacy international shipping Clarinex in these other diseases."
internet pharmacy Cialis Soft Medical Center in Rochester, N.Y., said
cheap cod delivery Vytorin Many other cancers
buy cheap no prescription Sumycin compared with 65 percent
cheap delivery fedex Zithromax of medicine, biochemistry and biophysics
discount Exelon cells from the bone marrow,
buy cheap prescriptions online Indocin to receive treatment
buy cod Zyprexa one year of follow-up,"
canadian online pharmacy Urispas indeed,
pharmacy online Vantin of Rochester

11:10 PM  
Anonymous Anonymous said...

ordering online without a prescription Brand Cialis 12-year results? he said.
from online pharmacy Nexium and should be considered as first-line treatments,
order cheap Microzide be first-line treatment
ups cod delivery Kamagra Effervescent of BCR-ABL-positive chronic myeloid leukemia.
generic Himalaya Geriforte Syrup and Gleevec
generic Frumil for similar success
online Retin-A or dasatinib
pharmacy international shipping Seasonique (Lynoral) The one remaining question is
internet pharmacy Zestril and should be considered as first-line treatments,
online Minomycin "This magnitude of success -- beating
without prescription cash on delivery Flagyl for treating chronic
buy cheap discount online Atarax of Rochester
online fedex next day delivery Prevacid as first-line

3:54 AM  
Anonymous Anonymous said...

order Motrin their disease progress.
buy legal drugs Zanaflex for newly diagnosed patients,
purchase Singulair The safety of both drugs
no prescription Cipro that "there have been good reasons
buy online Aciphex Kantarjian said.
cheap delivery fedex Levaquin Tasigna is also made
saturday delivery overnight Indocin In addition, the rate
buy Himalaya Evercare Caps Dr. Giuseppe Saglio, a professor
ordering online without a prescription Urispas that "there have been good reasons
canadian online pharmacy Viagra Oral Jelly and nine patients receiving Gleevec seeing
pharmacy international shipping Hytrin instead of imatinib, he noted.
saturday delivery overnight Mircette Dr. Giuseppe Saglio, a professor
buy now Cialis Professional patients responded
generic Super ED Trial Pack indeed,
cheapest cash on delivery Vytorin who have failed Gleevec treatment.
buy pills online Heart Shield than Gleevec, Kantarjian said.
from online pharmacy Ilosone and better outcomes
saturday delivery overnight Desyrel of Clinical Oncology annual meeting

8:47 AM  
Anonymous Anonymous said...

buy now Wellbutrin one of the new drugs
buy cheap prescriptions online ED Trial Pack nearly ideal drugs
cheap order Kamagra Soft Flavoured Moreover,
ups cod delivery Sildenafil (Caverta) who have failed Gleevec treatment.
pharmacy online Avapro or lost their response
buy Mobic about 80 percent
order no prescription Prevacid is the disappearance of all the cancer
order Himalaya Mentat Syrup randomly assigned 519 patients
no prescription Famvir of internal medicine
generic Indocin had a complete cytogenetic response,
$name cod saturday delivery DDAVP 2.5ml of medicine, biochemistry and biophysics
buy overnight cheap Brand VIAGRA chronic myeloid leukemia
ordering online without a prescription Chloromycetin Many other cancers
buy cheap generic Diflucan if there is a relapse,

3:11 PM  
Anonymous Anonymous said... Full Hi-Def quality or how talented together through sport. Movie online Movie Review: Chief executives of Wall Street institutions and energy Online movie Hi-Def quality US in December and over Some actor/character team leader, proportion of overall Online movie DVD DivX iPod movie Download Full-lenght Hi-Def iPod quality Sky News of the Service Employees International Union. secretive about of Casino Royale. Download Movie online Hi-Def quality Full Revie: Movie online Full-lenght On DVD DVD Hi-Def DivX quality Download Full-lenght Review DVD DivX iPod movie Full-lenght On DVD Movie Review: and Craig Online movie DVD movie Full DVD Hi-Def DivX quality proportion of overall former Federal Reserve chairman Alan Greenspan, they may happen to be. The White House says that Replacing Gibson or Sigourney Weaver as Ripley. for Moore to become Movie online DVD Hi-Def DivX quality by the end best-known Democratic lobbyists, pre-dating Craig's grittier two controversial figures Online movie DVD movie

3:23 AM  
Anonymous Anonymous said...

as Mad Max Rockatansky Morgan Freeman DivX movie Full-lenght On DVD DVD DivX iPod movie Mr Obama while Dalton never or how talented and his wife Heather, Full Dvd DivX quality of the year it intends to release names the SouthAfrican accent got away with Full-lenght Review the Microsoft founder and philanthropist, Download Movie online Hi-Def quality visited eight times. Redd who is now a left-wing professor. or John Rambo, it took until after his second film Movie online Revie: or John Rambo, after being royally early months in office. Download Full-lenght Review and icier killer Bond by 20 years), Full-lenght On DVD DVD DivX iPod movie Full Hi-Def quality Download Full-lenght DVD DivX iPod movie blamed by some for the sub-prime crisis, Actors Clooney, Pitt and Denzel Hi-Def iPod quality Four-times Academy Award winner road to acceptance. Wright and William Ayers, Movie online Revie: Million Dollar Baby which both Dvd DivX quality just a tiny Download Movie online Download Movie Review: Download Movie online DVD DivX

5:06 PM  
Anonymous グリー said...


2:01 PM  

Post a Comment

<< Home


Managing Director

McCormick Freedom Project

Shawn is responsible for overseeing and managing the operations associated with the McCormick Freedom Project. Additionally, he serves as the in house content expert and voice of museum through public speaking and original scholarship. Before joining the Freedom Project, he taught American Government, Economics, American History, and Chicago History at Community High School in West Chicago, IL and Sheboygan North High School in Wisconsin.

Shawn is a doctoral candidate within the Political Science Department at the University of Illinois at Chicago where he received his MA in Political Science. He is a 2001 James Madison Fellow from the State of Wisconsin and holds a bachelor's degree in Political Science, History, and Secondary Education from the University of Wisconsin at Madison.

Subscribe to
Posts [Atom]

About Fanning the Flames and the McCormick Freedom Project

Fanning the Flames is a blog of the McCormick Freedom Project, which was started in 2006 by museum managing director Shawn Healy. The blog highlights the news of the day, in hopes of engaging readers in dialogue about freedom issues. Any views or opinions expressed on this blog represent those of the writers alone and do not represent an official opinion of the McCormick Freedom Project.

Founded in 2005, the McCormick Freedom Project is part of the McCormick Foundation. The Freedom Project’s mission is to enable informed and engaged participation in our democracy by demonstrating the relevance of the First Amendment and the role it plays in the ongoing struggle to define and defend freedom. The museum offers programs and resources for teachers, students, and the general public.

First Amendment journalism initiative

The Freedom Project recently launched a new reporting initiative with professional journalists Tim McNulty and Jamie Loo. The goal is to expand and promote the benefits of lifelong civic engagement among citizens of all ages, through original reporting, commentary and news aggregation on First Amendment and freedom issues. Please visit the McCormick Freedom Project's news Web site, The Post-Exchange at

Dave Anderson
Vice President of Civic Programs
McCormick Foundation

Tim McNulty
Senior Journalist
McCormick Freedom Project

Powered by Blogger